Social Media

Diageo Bar Accademy

Role

Designer & Animator

Brand

Diageo Africa

Time Frame

18 Months

Diageo Bar Accademy

Africa has a thriving group of bartenders that have recently transitioned over to social media during the Coivd 19 pandemic. The object was to create shortform content that helped bartenders learn essential skills and knowledge about the bar industry. With restrictions on travel being very difficult we truned to UGC for our social posts.